Crowdfunding Launch Email Templates - for Authors

Templates, Tools, and Resources to Rocket Your Crowdfunding Campaign

It can be a bit awkward to reach out to your network to let them know about your upcoming book.

There's something about sending that first message that feels WEIRD.

The key is to find messaging that resonates with you, accurately describes your story, and resonates with your ideal reader.

My email templates are designed to introduce the concept of crowdfunding to your audience and get them excited to back your campaign on launch day.

You don't want to surprise anyone with your launch - they should already have their Kickstarter/IndieGoGo accounts created and be ready to pledge.

These email templates and associated email marketing tips and guidebooks will help you handle your email marketing from audience warm-up before launch day, on launch day, and throughout your campaign.

Don't worry about what you're going to say with

        • 9 x Customizable email templates preparing your friends and family for a smooth launch day
        • 2 x Pitch emails to journalists, podcasters, and bloggers
        • 7-Email Launch Day Sequence to target readers with different messaging for maximum conversion
        • Email autoresponder text

        • BONUS MATERIAL: Crowdfunding for Authors Guidebook to guide you throughout the pre-launch and launch process
        • BONUS MATERIAL: Top 10 Tips for Crowdfunding Your Book so you don't launch to crickets
        • BONUS MATERIAL: Crowdfunding Calls to Action to use throughout your campaign

Identify the key marketing messages that will resonate and engage with your backers.

Stay organized with all of these tools and save time with email templates to build and engage your audience before you launch and during your campaign.

All of this for only


Your Instructor

Lisa Ferland
Lisa Ferland

Lisa Ferland is a crowdfunding consultant for children's book authors, fiction and non-fiction authors. With the latest strategies, rewards, and audience building approaches, Lisa's authors have raised close to $1M on Kickstarter and IndieGoGo for books in all genres.

Frequently Asked Questions

How do I access the email templates?
All of the templates are housed in Google Drive, so you just Make a Copy of the template, customize, and populate your mailing provider to reach your backers/audience!
What if I am unhappy with the email templates?
No worries, whatsoever! If you file for a refund within 14-days of access, you get a FULL REFUND, no questions asked.
I have more questions and need more help
You are welcome to contact me at [email protected] if you want to book a customized strategy session with me or hire me to be your 1:1 crowdfunding coach. I'm happy to help you!

If you're still unsure, are you ready to hop off the fence?😉

These email templates are for you if:

  • You’re getting ready to launch and want customizable templates and resources from someone who’s done it, has helped over 100 authors do it across genres, and is a great motivator.
  • You’ve got a "anything is figure-outable" attitude and some experience. You’re not afraid to ask Google or get in touch with tech support when needed.
  • You want a successful Kickstarter campaign and know that staying organized is key combatting overwhelm and dread.
  • You’re familiar with my work and know I deliver.

Get started now!